Tech Geek!

There are around 5.1 billion active social media users worldwide, out of which approx. 200 million are business profiles.  To provide a platform segregation: Facebook: Over 90 million active business pages Instagram: More than 50 million business profiles LinkedIn: Over 60 million companies have LinkedIn profiles X: Over 16 million business profiles This is more than 64% of the global population. With millions of people active on social media today, either making content or conducting business, how do you make yourself seen among them? Social Media Marketing is the key! In the following blog, we will take a look at the best social media marketing tools available in the market for boosting your brand’s strategy. First let’s understand what social media marketing is: What is Social Media Marketing? Social Media Marketing is the process of promoting your brand, product or service across various social media platforms. It helps you create the best content relevant to your brand and you...

As a business owner/employee/leader, are these the three wishes you wish to know about your competitors if a genie grants them to you?   ‘To know every move of my competitors’, ‘To understand my customers better’, or  ‘To stay ahead of the competition’ If these are your wishes, you don't need a genie to grant them! All you need is to get your hands on the best Competitor Analysis Tools. In this blog, we will discuss in detail what are competitor analysis tools, how they are useful for businesses and what are the top 9 best options available for businesses. Let’s start with understanding what exactly competitor analysis tools are! What are Competitor Analysis Tools? Competitor Analysis Tools help businesses stay on top of the pyramid. These tools help businesses gain insights into the strategies of the competitors, current and future performance of the competitors and market position of the competitors. These insights help businesses to optimize their strategies and get ah...